basic_witch-cover.jpg

Basic Witch

Poster

   
  
   
  
    
  
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   CHALLENGE   This comedy troupe was bringing their sketch show to the massive Edmonton Fringe Festival. With 220 competing shows, and being unknown to the locals, they needed to capture attention amongst a sea of other options.      SOLUTION   We organized a photo shoot of the cast in period costume and assembled a moody horror image… with a twist: the parody Starbucks cup. The viewers do a double take and take a second look.      RESULT   The troupe was featured in the local television news and received good reviews that drew in an audience.

CHALLENGE

This comedy troupe was bringing their sketch show to the massive Edmonton Fringe Festival. With 220 competing shows, and being unknown to the locals, they needed to capture attention amongst a sea of other options.

 

SOLUTION

We organized a photo shoot of the cast in period costume and assembled a moody horror image… with a twist: the parody Starbucks cup. The viewers do a double take and take a second look.

 

RESULT

The troupe was featured in the local television news and received good reviews that drew in an audience.

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basicwitch_drafts.jpg